"The Jonah Lomu Machine"

What happens when you take one of rugby’s biggest legends and hide him inside a prize machine in a Dublin pub? To mark Heineken’s sponsorship of Rugby World Cup 2015.

Jonah Lomu surprises some unsuspecting Heineken drinkers in a local rugby pub. 

Want to get closer to the action for #RWC2015? All you have to do is enjoy a Heineken in participating stores and bars, call it right and you could be at the coin-flip for an Irish game. #ITSYOURCALL